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| Youtube Ad Program |
GEOGLE | The YouTube Ad Program, also known as the YouTube Partner Program (YPP), is a program that allows content creators on YouTube to monetize their videos and earn money from advertising revenue. By joining the YouTube Partner Program, eligible creators can run ads on their videos, and they receive a share of the revenue generated from those ads.
Here's how the YouTube Partner Program works:
1. Eligibility
To be eligible for the YouTube Partner Program, creators must meet certain requirements set by YouTube. As of my last update, the general eligibility criteria include having at least 1,000 subscribers and 4,000 hours of watch time on their channel within the past 12 months. Additionally, creators must comply with YouTube's Community Guidelines and Terms of Service.
2. Apply and Review Process
Creators who meet the eligibility criteria can apply for the YouTube Partner Program through their YouTube Studio account. YouTube then reviews the channel to ensure it meets all the requirements and adheres to the platform's policies. Once approved, the channel becomes a YouTube Partner.
3. Monetization
As YouTube Partners, creators can enable monetization on their eligible videos. YouTube places ads on these videos, and the creator earns a share of the advertising revenue generated from those ads. The revenue share is typically based on a percentage of the ad revenue that YouTube retains.
4. Ad Types
Different types of ads may appear on a YouTube Partner's videos, including skippable in-stream ads, non-skippable in-stream ads, overlay ads, sponsored cards, and more.
5. Payment
YouTube pays creators through Google AdSense, and payments are typically made on a monthly basis. Creators must reach a payment threshold before they can receive their earnings.
6. Content Monetization Policies
YouTube continues to enforce strict content monetization policies to ensure that ads are not shown on videos that violate community guidelines or contain inappropriate or harmful content. Advertisers have the option to opt-out of showing their ads on specific types of content through Google Ads.
The YouTube Partner Program provides content creators with the opportunity to turn their passion for creating videos into a source of income. However, it's essential to note that the program's requirements and policies may evolve over time, so creators should regularly check YouTube's official resources for the most up-to-date information on the YouTube Partner Program.